When accidents occur in Minnesota, North Dakota , the victims’ emergency contacts are extremely important. Too often, those involved aren’t able to provide rescuers with phone numbers and critical medical information.

When North Dakota police and rescue workers must sift through pockets, glove compartments, wallets, purses and cell phone directories they waste precious time.

In the unfortunate event that you are involved in an accident, you have people in the Minnesota, North Dakota area who you’ll want to be contacted to arrange help, give consent to treatment, and inform Kennedy Transmission Brake & Auto Service paramedics of medical conditions, allergies or medications.

A brilliantly simple solution is now spreading through Kennedy Transmission Brake & Auto Service and around the globe: ICE. ICE – standing for In Case of Emergency, is a way to identify emergency contacts in your cell phone directory.

Simply put ‘ICE’ before a contact name in your cell phone, like ‘ICE – Dad’, ‘ICE – Nancy’, or ‘ICE – Doctor Roberts’. Rescuers will be able to quickly identify your emergency contacts, saving valuable time.

Bob Brotchie, a Cambridge, England paramedic came up with the idea and developed a promotional campaign in England in 2005. This dynamic idea is gaining attention in Minnesota, North Dakota and in other countries. Minnesota rescue workers all know of how many times they are unable to find a wallet or purse on an accident victim, yet most Kennedy Transmission Brake & Auto Service area folks over fourteen years of age are seldom without their cell phone.

There are national and worldwide disaster databases, but participation can cost up to two hundred dollars a year. ‘ICE’ is free to the 276 million cell phone users in the U.S.

It is easy for Minnesota car owners and their families to designate some ICE contacts in their cell phone. Remember to keep the listings current.

Please join Kennedy Transmission Brake & Auto Service in getting the word out. Help us put Minnesota, North Dakota on ICE!

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